beInteractive

Intuitive gestures to browse clothing types,  colours, and fabrics; Real-time updates and dynamic movements​; More choice and control for the customer.

bePersonalized

Customers can choose how they look; Swipe through skin tone, height, clothing size, appearance of age, hair and motions; Why not add your selfie? True inclusivity.

beInfluenced

Socially share for instant feedback from your friends or followers​; All in your virtual fitting room together; Advice from virtual store assistants and personal shoppers​​.

beDynamic

Self-moving, dynamic models and garments​; Stimulating engagement​; Consideration of more products & colours​.

bePresent

Integrating the physical and the digital​; Browsing history checked in real-time with physical stock​; use of opted-in targeting.

beInformed

A key benefit of being Retail Social is the data that retailers receive – more insight than has been available before.

Why be Retail Social?

For retailers that want to grow their business by offering customers more choice and control via digital innovation, be Retail Social provides a dynamically engaging, interactive and hyper-personalized virtual fitting room and try on platform. be Retail Social sets itself apart by connecting and rehumanizing the retail experience, complete with social sharing and feedback from friends and communities, providing a customer-first approach that delivers more engagement and more spend, more often.

What we do

be Retail Social provides retailers with a connected, interactive and hyper-personalized virtual fitting room and clothes try on platform that increases customer engagement, average order value, and conversion. It gives a new level of choice and control for customers, delivered through a retailers’ own website. It is engaging, inclusive and allows customers to share their experience with their friends and communities.

be Retail Social sets itself apart by rehumanizing the retail experience and providing a customer-first approach that delivers more engagement and more spend, more often.

It’s widely recognised that the lack of human interaction found online is a key differentiator in the clicks vs bricks struggle, yet many solutions are focused on back-end efficiencies only. be Retail Social’s team has a proven track record in innovation and our focus is first and foremost on a superb customer experience delivering flow-through benefits to the retailer.

We call this ‘being Retail Social’ and we are focused upon connecting and rehumanizing the evolution of retail – delivering more engagement, more spend, more often.

“Provides us a differentiated and

enhanced customer experience.”

CEO, major D2C brand
and
be Retail Social customer

Who we are

The ideas behind be Retail Social have come from its founder, Simon Iddon, through his experience in retail and service provider sectors, including 10 years as a FTSE 250 CIO among similar roles . Having worked extensively in the hospitality sector he observed that many of the techniques and technical solutions that were commonplace that he could easily translate to the clothing and fashion industries to deliver demonstrable, proven benefits.

This knowledge and know-how addresses many of the missed opportunities in the fashion, clothing and sportswear sectors and significantly aids conversion and retention resulting in demonstrable – more spend, fewer returns, more often.

Simon has been joined in the team by highly experienced individuals from the retail and related sectors, also personally skilled in business solution consulting and delivery, system architecture, technology development, finance, marketing and sales. In addition to this team be Retail Social has had several rounds of early investment from a number of incredibly impressive individuals who are adding their know-how, contacts and vast sector experience to the business to the benefit of them and our clients.

How we do it

We would love to explain how be Retail Social can work for you and all about our modular, flexible approach. We make the process easy from onboarding through to benefits and measurement – please do get in touch.